Saturday, March 31, 2012

Using Photoshop and Illustrator



Lesson 13_A
1.       Using smart objects in illustrator and brining them into Photoshop as a vector image will keep the image from illustrator clean and not cause it to be pixilated to distort when you scale the object.
2.       When you place a PSD file into illustrator it will update the file into a vector and allow you to alter and change the file in illustrator, but if you bring a vector file into Photoshop it embeds the object and it will not update and allow you to edit the file.
3.       In Photoshop you can use “convert” to record the steps you’ve taken to edit a file so that if you add those effects to any file you’d choose by just selected the “convert” key to apply the effects.
4.       To easier change the color or texture of a shape or object in Photoshop, bring it into illustrator and change the image there more easily then send it back to Photoshop to save time and keep the object at the best resolution.
5.       TIP: When placing images from illustrator to Photoshop always build them at 100% to maintain the quality of the image

Wednesday, March 14, 2012

LOGO BLOG
This week we learned about logos and designing our own logos. Like the example of the Coca-Cola logo I also used a a circle to make my logo cleaner and have better shape. I really like this logo because  it includes a shape, text, and a product picture. I think that the Coke label is really recognizable but providing that Coke bottle really helps the target market understand what product their standing. I think the Coke label is a classic logo that has stood the test of time with audiences and buyers of the product.